Ridiculous Law

I have absolutely no idea why government needs to be involved with this, but now the Ontario government is considering regulating gift cards! Yes, it is more valuable to a consumer to have a gift card that never expires, but shouldn't this arrangement be worked about between the customer and the retail store? As long as a store does not lie about there being an expiry date, who are we protecting and from what? A store should have a right to offer whatever services they want if customers want to purchase them. There may be legitimate reasons a store does not want to offer a card for infinite periods of time (and by the way, a legitimate reason could just be that they feel like it since it is their own damn store). If you are thinking of buying someone a gift card, but are worried that they may not spend the money in a year or 2, maybe you should pick a better freaking gift to give the person!